Over the last two decades we are proud to have branded some of the most prestigious and award-winning luxury residential projects across the Asia Pacific region, imbuing them with their own unique stories and lifestyle offerings, designed to appeal to discerning buyers.
The luxury sector has undergone a seismic shift in recent years and continues to transform with rapid demographic and technological changes. From consumer goods to travel, we have entered a new era of luxury, and heritage and history for a premium brand is no longer enough to maintain relevance and marketshare for this new breed of consumer.
Brand & Co honoured at the prestigious Asia Pacific Property Awards 2019 - 2020
Brand & Co are proud to be recognised by the coveted International Asia Pacific Awards 2019-2020 for their strategic brand identity and marketing campaign of a luxury $450 million residential and lifestyle development.
The risks and rewards of branding in the finance sector
It would be hard to find a more powerful case study on the importance of branding in the finance sector, and how quickly trust can be lost, than the fallout from the banking royal commission. Everything a brand says or does will either strengthen or undermine its reputation, and the findings of the royal commission, which have shone a light on the shocking behaviour of Australia’s major banks and financial planners, show just how fragile a brand can be.
2019 is a year of celebration, marking our 20th anniversary in branding and design
We’ll be celebrating this milestone by reflecting on past and present projects that represent the breadth, diversity and creativity of our work and embodies the spirit of Brand & Co since our journey began in 1999.