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A partnership in thoroughbred perfection

Celebrating our 20th anniversary in branding and design, we’re proud to say that our strategic thinking and creative output has played a vital role across many businesses. We are passionate about generating ideas and we’re known for producing exceptional design that is visually engaging and emotionally resonant.

What also drives us is the relationships we have with our clients. It not only makes the creative journey rewarding but it’s these mutually beneficial partnerships that play a pivotal role in achieving best outcomes that are results driven.

From boutique hoteliers, investment bankers, retailers, property developers and other defining visionaries our client relationships are long term and personal, because they are based on shared values of authenticity and integrity.

We work with remarkable people to deliver remarkable results. We believe in the power of a great idea and good design, and we love collaborating with like-minded people. One such enduring relationship is Vinery Stud who we have proudly partnered with for more than 15 years.

Enduring Relationships

Our brand ideas have elevated Vinery Stud to be one of the world’s most recognised and premium thoroughbreds.

For over 15 years we have provided Vinery with all of our brand design services, from market research and consumer insights to brand and innovation strategy, digital design, corporate communications and brand experiences.

Back in 2004, Vinery Stud had been growing globally but the branding across its vast range of businesses was inconsistent. To stay competitive, Vinery Stud decided on a comprehensive rebrand to develop a new corporate brand strategy and brand architecture for its wide range of clients.

Since then we have guided Vinery Stud through their entire corporate identity and design process from strategic planning to design concept and implementation.

We reflect Vinery’s vision and identity across
all communications media.

Our integrated approach creates a common visual platform for brochures, product literature, stationery and forms, advertising, websites, packaging and even clothing, vehicles and interiors.

“Brand & Co brought a fresh approach. Sharp, unique, not boring. The full range of services.” Peter Orton, Managing Director – Vinery Stud

Our work has resulted in Vinery’s brand becoming the core part of its vision, values and business practices, providing the foundation for all of Vinery’s marketing and advertising activities.

 

Services provided to Vinery Stud include:

Brand discovery and audience profiles
Brand essence – core of the brand
Brand values – what the brand stands for
Brand architecture
Brand platform and positioning strategy
Naming process
Logo, identity and livery
Brand implementation across all touchpoints, from collateral to signage systems
Brand guidelines
Website design
Marketing strategy – campaign approach, sales based
Electronic and web – website, banner advertising, email newsletters, SEO

Vinery Stud continues to be a global brand leader in thoroughbred equine perfection.

 

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