A bold new direction that charts a course
for growth and discovery

Setting a course that is aligned with our clients

Brand & Co was commissioned by international funds management company Northcape Capital to refresh their brand and establish a clearly differentiated position in the marketplace.

The new brand needed to instill on going trust with their customers, and highlight the consistency of their performance, the impressive calibre of their people and the strong customer relationships they maintain.

Setting a course that is aligned with our clients

Brand & Co was commissioned by international funds management company Northcape Capital to refresh their brand and establish a clearly differentiated position in the marketplace.

The new brand needed to instill on going trust with their customers, and highlight the consistency of their performance, the impressive calibre of their people and the strong customer relationships they maintain.

Navigating the ever-shifting global- landscape with curiosity, focus and patience

The new Northcape brand takes its inspiration from themes of exploration, discovery and navigation. It Is a visual expression of their unique approach which depends on the experience of their team to successfully navigate through global currents in motion with reliability and confidence.

Navigating the ever-shifting global- landscape with curiosity, focus and patience

The new Northcape brand takes its inspiration from themes of exploration, discovery and navigation. It Is a visual expression of their unique approach which depends on the experience of their team to successfully navigate through global currents in motion with reliability and confidence.

A spirited passion for achieving strong long-term
risk adjusted performance

The Northcape compass point bears North
to signify growth and discovery